About George Howard - I have always been very passionate about health, fitness and an active lifestyle. I became very interested in how I could best train myself and so decided to develop my knowledge by studying Sport and Exercise Science at the University of Leeds.
About George Howard - I have always been very passionate about health, fitness and an active lifestyle. I became very interested in how I could best train myself and so decided to develop my knowledge by studying Sport and Exercise Science at the University of Leeds.
Throughout my life I have always been very passionate about health, fitness and an active lifestyle. Growing up I was incredibly active participating in a number of different sports and activities. I became very interested in how I could best train myself and so decided to develop my knowledge by studying Sport and Exercise Science at the University of Leeds. After University I started to develop an urge to participate in tough physical and mental challenges and so decided to cycle 3000 miles to Istanbul from home.
I have always had aspirations to join the Army as an Officer however after University I had a little hiccup and had to re-evaluate my options. I got hit by a taxi in London and put in a coma and hospital for a month. I had to learn how to read and write again but I made a very quick recovery and 8 months after my little bump on the head I ran my first Ultra marathon, which was 84 miles across Hadrian’s Wall that took 22hrs to complete. As a result of this I slipped into what I enjoyed most and started to personal train.
I am always looking to challenge myself and test my limits. It has become a bit like a drug to push myself a little further. Hopefully some of my aspirations and achievements will inspire you to do things you didn't think you could do and become more active, fit and healthy!
Masters in Strength & Conditioning at the St Mary’s University Twickenham
2:1 BSc Sport & Exercise Science at the University of Leeds
Just under 10yrs experience of Ultra Endurance races / challenges
Endurance Coach for Arcteryx UK
Contract work for the 3 Pillars Project - training, mentoring and rehabilitating young offenders in prisons
Over 10yrs experience Personal training
- 9yrs freelance Personal training in South West London
- 4yrs Personal Training at Virgin Active
Strength and Conditioning Developmental Officer for University of Leeds Rugby Union Club
Diploma in Sport massage theory
REPS level 3 Personal Trainer
Hyrox Coach (2024)
Crossfit level 1 Coach (2013)
Crossfit Endurance Coach (2014)
Crossfit Mobility Coach (2016)
First Aid Team Medic
I believe that when training or exercising the most important thing is to move correctly, in the way our body is designed to move. This means firing the right muscles in the right sequence, with a good range of motion and mobility of the joints.
“the most important thing is to move correctly, in the way our body is designed to move”
I use the principles and theories of Crossfit by using functional and consistently varied exercise in high intensity circuits. It is a fantastic tool to use for general fitness and to develop a good base of core strength and conditioning. However I tailor my training on the specific goals and needs of my clients.
“I tailor my training on the specific goals and needs of my clients”
I believe in the importance of progression with training and nutrition. Learning how to do the basic fundamentals well at a high intensity and then look to increase the volume of training. Only making slow changes or tweaks each week or month to your diet so that you are able to adapt and ultimately adopt something that becomes more sustainable.
“the importance of progression with training and nutrition”
I see it that my job is not just to train and coach you in the gym but to inspire you to change your lifestyle to become more active, fit and healthy. Ones you start getting results, you will feel a lot better about yourself. Exercising and eating healthy will start to become a bit addictive and a bit like a drug. Not a bad thing to become addictive to!
Endurance challengers that George Howard has done in the past. These include the UTMB, a 200 mile Ultra, 3000 mile cycle trip and a number of others.
Endurance challengers that George Howard has done in the past. These include the UTMB, a 200 mile Ultra, 3000 mile cycle trip and a number of others.
The Tor des Giants TOR330 is a trail running race that starts and finishes at Courmayeur - Valle d'Aosta - Italy. For some reason it is advertised as 330km, 24,000m altitude gain race however in fact it is more like 350km with a total altitude gain of 30,000m. The race isn’t multi-age and you have 150 hours to complete the whole route. You climb to a hight of around 3200m high. It is a fantastic test of human’s physical and mental endurance but also a beautiful race if an incredible environment.
Is a 100 mile, self navigational trail running race around the Brecon Beacons National Park and Black Mountains. Although a summer race the weather and bogs in Wales never fails to disappoint. Leading to nearly an 85% DNF for this year allowing me to finish in third place!
The Oman UTMB is a race supported by the UTMB. The trail goes heights of the Green Mountain, Jebel Al Akhdar, run through ancient, deserted villages, traverse plateaus, navigate stunning ridges and pass through beautiful wadis, before finally descending into the traditional mountain village of Misfat Al Abriyyin and onto the finish. It was 130km with a total accent gain of 7500m and is labelled as one of the most technical routes of the UTMB.
The Wadi Rum Ultra is a multi-day ultra-marathon, run over 5 days in Southern Jordan in October each year. The course takes participants through historic sites, into dramatic Wadis and over magnificent sand dunes covering a total distance of 162.5 miles (260km) – that’s just over 6 marathons in 5 days
The Devizes to Westminster is an international 125 mile kayaking race along the canals and the river Thames from Devizes to Westminster.
The Ultra GB is a 200 mile run across the UK following the Trans Pennine trail with a 100 hour cut off time.
The Devizes to Westminster is an international 125 mile kayaking race along the canals and the river Thames from Devizes to Westminster.
The Ultra Trail du Mont Blanc is a 103 mile/170 kilometre foot race with approximately a 10,000 metre elevation gain across three countries in the Alps, and it is widely regarded as one of the toughest foot races in Europe. It is a single stage event with a cut off time of 46hrs.
50 miles, 4000m ascent - a journey on foot from the very top of the Lake District at Caldbeck to the very bottom, at Cartmel.
89km, 4800m ascent, across the 10 highest Peaks in the Brecon Beacons.
33miles, 1700m ascent, across the Dorset jurassic coast.
89km, 4800m ascent, across the 10 highest Peaks in the Brecon Beacons.
Rowed 145km in 16hrs on the concept 2 rower to raise the rest of the money promised to the International Childcare Trust for running the London marathon.
Ran the London marathon and raised £2000 for the International Childcare Trust.
Ran 84 miles across Hadrian's wall in 22hrs, 8 month after being in a coma after being hit by a taxi! Raised £5000 for Headway.
Cycled 3000 miles, from the UK to Istanbul in 40 days. Raising £4500 for the Wiltshire Air Ambulance and Help for Heroes.